Links worth a click #16

Some informed reading to kickstart your week. Better late than never!

First up, a beginners guide to setting goals in Google Analytics.

If you’re in the client service game, getting to know your client is critical to long term business success. Here are ten useful tips.

Are you working with your social media super influencers?

If like me you’re writing a blog, here are some tips  on building a blog that might be bought for big money in the future. 

Is Google+ credible competition for Facebook? The numbers speak for themselves.

Finally, 17 great examples of content visualisation in action (that’s infographics to the layman).

Links worth a click #5

There have been some really interesting reads online.

Here is my pick from the last week, we 24 June 2011.

SOCIAL MEDIA:  Mashable offered up an interesting ‘Behind the Scenes’ on 8 Innovative Social Media Campaigns. My personal favourite is The Voice because it is a new take on reality contest TV and was perfect for social media.

B2B: I particularly liked the advice on keeping your mind on ‘next action’ as a driver on what and how to present in Social Media B2B’s post on How to Create Great B2B Presentations

FACEBOOK: Australia’s finest, Jeff Bullas has pulled together an overview of 5 creative Facebook pages. I was initially surprised in scrolling through to find games, movies, cars and lingerie, but hey it is Facebook!

SEO COPY: The ever useful Marketing Profs site published a handy little guide on writing with SEO in mind. Their Five Tips for Writing Content That Keeps Pace With B2B Searches included titbits such as staying aware and staying relevant.

BLOGGING: If you need to get your CEO on board with your social media thinking, here is a useful post designed to get them involved in the blog side of things.

Now, a three way tie for content of the week:

EBOOKS: First off Hubspot’s How to Write and Launch an Ebook That Generates Leads. Staggeringly useful.

INFOGRAPHICS: Secondly, a must try: Infographics are all the rage right now if you have a dataset you want to present in an innovative way. Here are 5 tools to help turn data into infographics.

WEBSITES: Finally, from Econsultancy, and just to make most of you feel your age, just look at how some of the UK’s top e-commerce sites have changed in the past five years (or in some cases not changed).

Hope you see something you like. More next week.

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Top Tweets of the Week (wc 15 Nov)

Here are some of this week’s links worthy of your attention. Have a great weekend when you get to it!

Tuesday: RT @AronStevenson: Management Is Not Leadership http://bit.ly/9RFkxy #businesstips

Wednesday: This is awesome: How marketers are utilising Social Media in 2010 http://bit.ly/aXQXFP [infographics]

Wednesday: MUST READ: How to Get Started in Content Marketing http://bit.ly/cULlB8

Thursday: Excellent RT @B2Bento: Five Social Media Trends To Watch in 2011 by @JasonFalls http://bit.ly/dfllaK

Thursday: Savvy on ‘What makes on ideal b2b marketing client?http://ow.ly/3bJBs

Friday: Useful…RT @sejournal 12 Tips For Using Twitter to Grow Your Business | Search Engine Journal http://bit.ly/9lFrXx

And finally, because its Friday…RT @GemmaCocker: Need a smile? …this is without a doubt the best vid I’ve seen all month: http://bit.ly/btXumX